LOUISVILLE, Ky. (AP) — The owners of Brough Brothers bourbon in Kentucky are ready to put their business plan into action. They have a new distillery set to open soon. They hope to cultivate new markets in Canada and Europe, but those plans have been complicated by an emerging trade war instigated by President Donald Trump. Victor Yarbrough, the distiller’s CEO, says efforts to gain a foothold in Canada are on pause, as are plans to break into Germany and France with its bourbon. Other U.S. whiskey makers face similar dilemmas. Yarbrough calls distillers “collateral damage” in the disputes.
Bourbon Maker Fears Becoming ‘Collateral Damage’
March 11, 2025 5:16 am